Self-Publishing Skills: Building an Author Platform and Influencer Outreach


For indie authors, building a robust author platform and engaging in influencer outreach is more than just a marketing strategy – it’s the lifeblood of their success. In today’s saturated literary world, the ability to connect with readers and influencers directly can make all the difference. An established author platform acts as a stage where a writer can showcase their unique voice, create a loyal following, and cultivate a sense of community. Meanwhile, reaching out to influencers – be it bloggers, reviewers, or fellow authors with established followings – offers invaluable exposure and credibility. These partnerships help amplify a book’s reach, turning what might have been a quiet release into a vibrant conversation. The power lies not just in writing a great story, but in ensuring that it’s seen, shared, and discussed by the right people.Come over to the Business Book Bites Podcast to hear me talking about these subjects.

What Is an ARC and How Do You Use It to Get Book Reviews?
Self-Publishing Skills: Building an Author Platform and Influencer Outreach
How to Build a Winning Book Marketing Strategy (Before You Even Start Writing!)


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